Brand Director Resume

Brand Management is an essential aspect of marketing management. It refers to the process of creating a name, trust and value for a product, service or organization in the market. Brand director is responsible to oversee the entire process of building brand value in market right from its inception to conclusion. They plan the several marketing activities that help the organization reach out to customers and convince them about the quality, utility and value of the product. The main aim of the brand director is to create awareness about a product and build up trust in the minds of the customers. This aim is consistent with the basic aim of marketing team, which is to create loyal customers and retain the existing ones. Brand director may have to plan special brand management strategies to revive a failed product or counter negative publicity.

Here is a brand director resume example for your reference. Use the resume template for drafting your copy of resume as per your job application.

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Brand Director Resume Example

Career Objective

Seeking the position of a brand director in a challenging environment where I get an opportunity to use my creative skills and knowledge in field of marketing management for the benefit of the organization

Key Skills

• Extensive knowledge in field of marketing management and brand management
• Highly skilled at drafting feasible plans on analyzing the requirements and resources
• Possess competence in communicating, presenting and advertising functions
• Ability to introduce novel ideas and methods for promotion activities

Educational Qualifications

• Bachelor's Degree in Marketing Management
  Columbus University, 2004
• Diploma in Brand Management
  Columbus University, 2005

Work Experience

Brand Director
ABC Manufacturers Inc, Columbus
May 2009 - Present
Responsibilities:

• Responsible for planning and executing the advertising and promotional activities
• Make plans to utilize the several promotional platforms for building up brand value
• Receive statistics and judge the effectiveness of every implemented promotional activity
• Evaluate the brand management plans and approve the demand for necessary resources
• Take responsibility for the failures and mistakes and take suitable corrective measures

Brand Manager
PQR Marketers Inc, Columbus
January 2008 - April 2009
Responsibilities:

• Implement the approved marketing strategies and promotional plans
• Eliminate or change those promotional plans, failing to give the expected results
• Keep track of the promotional strategies of the competitive brands and their effect
• Lead and coordinate the activities performed by the marketing executives

Marketing Executive
KLM Advertisers Inc, Columbus
August 2006 - December 2007
Responsibilities:

• Perform several promotional and advertising activities as directed by the manager
• Evaluate the responses and expectations of the customers towards the product
• Ensure the product and the promotional activities reach out to all target customers
• Draft weekly and monthly reports to inform about the promotional activities conducted

Personal Details

Name: Danny Leacock
Sex: Male
Marital Status: Single
Date of Birth: 26th August 1985
Nationality: American

Reference

Martin Newton
Marketing Director
ABC Manufacturers Inc, Columbus
Telephone Number: 977 - 050 - xxxx
Email Id: martinnewton@example.com

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