Creative Director Job Description
To create a unique identity, a company has to show some creativity and uniqueness in their products which other companies in the market do not posses. It is easy to make more benefit for the companies that achieve success in this and give something new to the clients every time. A creative director is responsible for providing such creative ideas to the company and helps them implement these ideas. Creative directors mostly work with the manufacturing companies, software companies, film institutions, production houses, advertising agencies, etc. They are the head of the creative team of the organization who basically assist a creative team of the company. A creative team mostly consists of copywriters and designers who give unique ideas to the directors. The directors then check them with various attributes to make sure that they satisfy the company standards and then implement these ideas.
Duties and Responsibilities of a Creative Director
- He handles creative projects of the company and assists the creative team in developing ideas
- He decides deadlines for the project and makes sure that the creative team is getting enough infrastructure to complete the project
- He also decides budgets for the project
- He conducts periodical brainstorming sessions for the creative team to help them understand the working style and the project requirements
- A creative director attends meetings with the clients to know their requirements
- He conducts presentations for the creative team to help them understand the client requirements
- A creative director also gives presentations to the clients to pitch ideas of the creative team of the company in front of them
- He keeps a track on the status of the projects and motivates the employees to complete the project on or before the set deadline
- Prepares final reports to be presented to the company and attends meetings with the senior staff and other directors of the company
Skills Required in a Creative Director
- Creative directors should have ability to analyze the market and bring potential clients to the company
- They should be creative and should have ability to develop evolutionary ideas
- Ability to identify skilled individuals and bring creative workforce to the company is also essential
- They should have good marketing skills and managerial skills
- Must have highly creative writing skills and presentations skills
- They should be organized and should have ability to prioritize their tasks and meet the deadlines
- Should posses ability to create a positive work environment and motivation amongst the employees
- Computer literacy is also essential. Should be able to work with various operating system technologies, Adobe Photoshop, Power Point, Illustrator, Flash, etc.
- Having experience of working with various web technologies is also an added advantage
- Must have thorough understanding of art advanced technologies used in creative development
- Should be comfortable working in different work environments and should believe in team work
Qualifications Required for Creative Directors
Creative directors should posses a degree in any arts related field such as graphic designing, fashion designing, photography, etc. People who purse degree in mass communications also have opportunities to work as creative directors. Experience of 4-5 years is also mandatory as this is a senior position. Creative directs should have prior work experience as creative assistants.
Compensation or Salaries Paid for Creative Directors
Salaries of creative directors vary depending upon the size of the organization, experience and state. The average salary paid for these professionals range from $62,782 to $115,562.
Hope the creative director job description given above helped you. You can research more about this profile by visiting the colleges offering such courses in your area.
