Advertising Director Resume
Just like a resume needs to draw attention of the hiring personnel, businesses too have to do the same in order to sell their products and services to public. To handle this vital responsibility, services of advertising directors are hired to plan and conduct advertising campaigns. These advertising directors work with graphic designers, artists, copywriters, and advertising professionals to gain attention of the public towards their clients' products and services.
This position is offered to those with a marketing, finance and accounting background. To apply and obtain the job, the resume for this profile must present you as a thorough professional in planning, analyzing, monitoring and executing on-line and off-line advertising campaigns. Since advertising anything is a joint effort of the people involved, including coordination, interpersonal and communication skills in the resume is imperative.
Resume Sample
W. B. Drew
3905 Cherry Ridge Drive
Mount Clemens, MI 48044
Phone: 586-226-4077
Email: wbdrew@freemail.com
Job Objective:
To work as an advertising director with a reputed media production and utilize my planning and creative skills in delivering innovative solution for drawing public attention towards clients' products and services.
Summary of Skills:
- Dynamic advertising professional with an impressive track records of accomplishing marketing goals
- Excellent in preparing sketches, storyboarding, and generating creative ideas
- Skilled in planning, monitoring and executing advertising campaigns
- Excellent communication, organizational and interpersonal skills
- Strong team building and leadership qualities
- Expert in building and maintaining client/public relationships
- Strong sales analysis and reporting abilities
- Ability to negotiate and handle advertising contracts
- Extraordinary skill in achieving project goals withing budget
Work Experience:
Advertising Director
Flair Advertising Agency, Mount Clemens, MI
2012 - present
- Plan, oversee, execute and analyze success of advertising campaigns for clients
- Develop and implement effective sales plans
- Coordinate with multiple teams involved in the ad campaign
- Communicate with media and publication houses for press releases
- Work with the sales and finance department for setting goals and budget
- Negotiate ad contracts with clients and hire advertising staff
- Converse with graphic designers, artists and copywriters for creating catchy visual presentations
- Analyze competitive brands and market trends for launching effective ad campaigns
- Acquire new accounts for the agency and maximize revenue
- Coach and develop staff to deliver corporate goals
Advertising Director
Ads For All, Mount Clemens, MI
2009 - 2012
- Recruited and trained sales personnel
- Reviewed market trends and clients' needs
- Helped clients to stand out in the marketplace by creating award-winning creative
- Monitored and evaluated every single move of competitors and out-shined them
- Convinced clients in raising their budget level for improving success of ad campaigns
- Successfully renewed several current and stopped accounts
- Reviewed performance of the staff on monthly basis
- Partnered with publication houses for occupying the best space at affordable prices
- Prepared advertising budget for corporate clients
- Developed brand superiority by highlighting best features of the products and services
Education:
Bachelor's Degree in Advertising
West-end College, Mount Clemens, MI
2008
References:
Available upon request.
