This sort of announcement letter is written to customers to inform them about a new business location. It must include the reason of adding one more location and the address. You can describe how the customers will be benefited from the new business location.
By writing the letter, you also get a chance to market your business. Customers will love to read new offerings, schemes or discounts. The writing style should make the customers feel privileged and valuable.
February 13, 2014
Dear Ms. Martin,
It is indeed a pleasure to inform you that we have an additional business location for all our customers. I'm personally writing to you because you have been our customer for such a long time. The boutique is in Cincinnati at a convenient location easily accessible to our customers. Many valuable customers were demanding me to start my operations in the city for a long time. Now I got the opportunity and the right place I have been looking for. I am confident that this new location will help in increasing our customer database.
The address of the new location is:
Elle Fashions Limited
The boutique has an entire range of new summer collection. There is a special offer for customers who shop at the store in this month. They will get flat 20% discount on the total amount. Moreover, they will get an opportunity to take a look at the new designs that have been recently launched in the market.
We look forward to see you at our new location. I hope you like the fresh summer collection that is on display in the boutique.